PRODUCT DESIGN • UI • UX

Gallery Media Group

PRODUCT DESIGN • UI • UX 

Gallery Media Group

PRODUCT DESIGN • UI • UX

Gallery Media Group

PRODUCT DESIGN • UI • UX

Gallery Media Group

PRODUCT DESIGN • UI • UX

Gallery Media Group

Gallery Media Group was established due to the success of the publication PureWow. The goal of Gallery Media Group, when it was established, was to recreate and the content strategy of what made PureWow successful, and use those learnings for the creation of other publications and content streams. The first iteration of the website for gallerymediagroup.com was created out of necessity due to the launch of its second publication, ONE37pm, as well as expanded content streams such as podcasts, influencers, Instagram accounts, and TikTok accounts. The goal of the redesign of gallerymediagroup.com was to simplify the offerings of Gallery Media Group in a digestible format. 

Gallery Media Group was established due to the success of the publication PureWow. The goal of Gallery Media Group, when it was established, was to recreate and the content strategy of what made PureWow successful, and use those learnings for the creation of other publications and content streams. The first iteration of the website for gallerymediagroup.com was created out of necessity due to the launch of its second publication, ONE37pm, as well as expanded content streams such as podcasts, influencers, Instagram accounts, and TikTok accounts. The goal of the redesign of gallerymediagroup.com was to simplify the offerings of Gallery Media Group in a digestible format. 

Gallery Media Group was established due to the success of the publication PureWow. The goal of Gallery Media Group, when it was established, was to recreate and the content strategy of what made PureWow successful, and use those learnings for the creation of other publications and content streams. The first iteration of the website for gallerymediagroup.com was created out of necessity due to the launch of its second publication, ONE37pm, as well as expanded content streams such as podcasts, influencers, Instagram accounts, and TikTok accounts. The goal of the redesign of gallerymediagroup.com was to simplify the offerings of Gallery Media Group in a digestible format. 

Gallery Media Group was established due to the success of the publication PureWow. The goal of Gallery Media Group, when it was established, was to recreate and the content strategy of what made PureWow successful, and use those learnings for the creation of other publications and content streams. The first iteration of the website for gallerymediagroup.com was created out of necessity due to the launch of its second publication, ONE37pm, as well as expanded content streams such as podcasts, influencers, Instagram accounts, and TikTok accounts. The goal of the redesign of gallerymediagroup.com was to simplify the offerings of Gallery Media Group in a digestible format. 

Gallery Media Group was established due to the success of the publication PureWow. The goal of Gallery Media Group, when it was established, was to recreate and the content strategy of what made PureWow successful, and use those learnings for the creation of other publications and content streams. The first iteration of the website for gallerymediagroup.com was created out of necessity due to the launch of its second publication, ONE37pm, as well as expanded content streams such as podcasts, influencers, Instagram accounts, and TikTok accounts. The goal of the redesign of gallerymediagroup.com was to simplify the offerings of Gallery Media Group in a digestible format.

GM-Main

Redesign of Gallery Media Group

Background: The Gallery Media Group site has not been updated for a few years. Our goal is to update the design and content on this site to attract a wider audience. The goal is to utilize the site to reach beyond the user looking for a career but also to attract people who want to work and partner with the Gallery Media Group. The below image shows the first version of the website.

Redesign of Gallery Media Group

Background: The Gallery Media Group site has not been updated for a few years. Our goal is to update the design and content on this site to attract a wider audience. The goal is to utilize the site to reach beyond the user looking for a career but also to attract people who want to work and partner with the Gallery Media Group. The below image shows the first version of the website.

Redesign of Gallery Media Group

Background: The Gallery Media Group site has not been updated for a few years. Our goal is to update the design and content on this site to attract a wider audience. The goal is to utilize this site to reach beyond the user looking for a career but also to attract people who want to work and partner with the Gallery Media Group. The below image shows the first version of the website.

Redesign of Gallery Media Group

Background:  The Gallery Media Group site has not been updated for a few years. Our goal is to update the design and content on this site to attract a wider audience. The goal is to utilize the site to reach beyond the user looking for a career but also to attract people who want to work and partner with the Gallery Media Group. The below image shows the first version of the website.

Redesign of Gallery Media Group

Background: The Gallery Media Group site has not been updated for a few years. Our goal is to update the design and content on this site to attract a wider audience. The goal is to utilize the site to reach beyond the user looking for a career but also to attract people who want to work and partner with the Gallery Media Group. The below image shows the first version of the website.

prior-redesign

Old gallerymediagroup.com website

Timeline: 4 months

Team: Design Lead, 1 Product Managers, and Front-End Engineer

Challenge: Create a website for Gallery Media Group that showcases the publications, podcasts, and platforms that content is distributed through in a way that the user can more easily understand.

Timeline: 4 months

Team: Design Lead, 1 Product Managers, and Front-End Engineer

Challenge: Create a website for Gallery Media Group  that showcases the publications, podcasts, and platforms that content is distributed through in a way that the user can more easily understand.

Old gallerymediagroup.com website

Old gallerymediagroup.com website

Timeline: 4 months

Team: Design Lead, 1 Product Managers, and Front-End Engineer

Challenge: Create a website for Gallery Media Group that showcases the publications, podcasts, and platforms that content is distributed through in a way that the user can more easily understand.

 Who's it for? 

  • Seeking employment: users who are looking for a job opportunity at GMG, they navigate to the careers section of the site
  • Seeking collaboration: advertisers who want to collaborate their work with ours
  • Seeking knowledge: users who want to learn more about GMG as a whole (new brands, relationship with Vayner, meaning behind our brand)
  • Seeking entertainment: users who want to find podcasts, Instagram profiles, etc.

Why Build It?

  • Company goals: one main product goal = increase in revenue opportunities, by making our site more attractive to advertisers, we would increase the likelihood that someone reaches out to us to collaborate
  • Competitive mindset: compared to competitors, our site lacks data and clear information on who we are as a whole. We want to stay up-to-date and in-line with competitive companies.

 Who's it for? 

  • Seeking employment: users who are looking for a job opportunity at GMG, they navigate to the careers section of the site
  • Seeking collaboration: advertisers who want to collaborate their work with ours
  • Seeking knowledge: users who want to learn more about GMG as a whole (new brands, relationship with Vayner, meaning behind our brand)
  • Seeking entertainment: users who want to find podcasts, Instagram profiles, etc.


Why Build It?

  • Company goals: one main product goal = increase in revenue opportunities, by making our site more attractive to advertisers, we would increase the likelihood that someone reaches out to us to collaborate
  • Competitive mindset: compared to competitors, our site lacks data and clear information on who we are as a whole. We want to stay up-to-date and in-line with competitive companies.

Timeline: 4 months

Team: Design Lead, 1 Product Managers, and Front-End Engineer

Challenge: Create a website for Gallery Media Group  that showcases the publications, podcasts, and platforms that content is distributed through in a way that the user can more easily understand.

Timeline: 4 months

Team: Design Lead, 1 Product Managers, and Front-End Engineer

Challenge: Create a website for Gallery Media Group that showcases the publications, podcasts, and platforms that content is distributed through in a way that the user can more easily understand.

 Who's it for? 

  • Seeking employment: users who are looking for a job opportunity at GMG, they navigate to the careers section of the site
  • Seeking collaboration: advertisers who want to collaborate their work with ours
  • Seeking knowledge: users who want to learn more about GMG as a whole (new brands, relationship with Vayner, meaning behind our brand)
  • Seeking entertainment: users who want to find podcasts, Instagram profiles, etc.

Why Build It?

  • Company goals: one main product goal = increase in revenue opportunities, by making our site more attractive to advertisers, we would increase the likelihood that someone reaches out to us to collaborate
  • Competitive mindset: compared to competitors, our site lacks data and clear information on who we are as a whole. We want to stay up-to-date and in-line with competitive companies.

Old gallerymediagroup.com website

Old gallerymediagroup.com website

 Who's it for? 

  • Seeking employment: users who are looking for a job opportunity at GMG, they navigate to the careers section of the site
  • Seeking collaboration: advertisers who want to collaborate their work with ours
  • Seeking knowledge: users who want to learn more about GMG as a whole (new brands, relationship with Vayner, meaning behind our brand)
  • Seeking entertainment: users who want to find podcasts, Instagram profiles, etc.

Why Build It?

  • Company goals: one main product goal = increase in revenue opportunities, by making our site more attractive to advertisers, we would increase the likelihood that someone reaches out to us to collaborate
  • Competitive mindset: compared to competitors, our site lacks data and clear information on who we are as a whole. We want to stay up-to-date and in-line with competitive companies.

 Who's it for? 

  • Seeking employment: users who are looking for a job opportunity at GMG, they navigate to the careers section of the site
  • Seeking collaboration: advertisers who want to collaborate their work with ours
  • Seeking knowledge: users who want to learn more about GMG as a whole (new brands, relationship with Vayner, meaning behind our brand)
  • Seeking entertainment: users who want to find podcasts, Instagram profiles, etc.

Why Build It?

  • Company goals: one main product goal = increase in revenue opportunities, by making our site more attractive to advertisers, we would increase the likelihood that someone reaches out to us to collaborate
  • Competitive mindset: compared to competitors, our site lacks data and clear information on who we are as a whole. We want to stay up-to-date and in-line with competitive companies.