Goldin is the leading collectibles marketplace, offering a secure space to buy and sell your sports and pop culture memorabilia, serving millions of customers globally.
Goldin is the leading collectibles marketplace, offering a secure space to buy and sell your sports and pop culture memorabilia, serving millions of customers globally.
Goldin is the leading collectibles marketplace, offering a secure space to buy and sell your sports and pop culture memorabilia, serving millions of customers globally.
Goldin is the leading collectibles marketplace, offering a secure space to buy and sell your sports and pop culture memorabilia, serving millions of customers globally.
Goldin is the leading collectibles marketplace, offering a secure space to buy and sell your sports and pop culture memorabilia, serving millions of customers globally.
Timeline: 7 months
Team: Design Lead, 2 Product Managers, 1 Front-End Engineer, and 2 Back-End Engineers
Challenge: Overhaul the live auction site Goldin, previously known as Goldin Auctions, by leading the design of the consumer-facing site and internal admin tool, both reliant on the new proprietary auction platform.
Goals for the Goldin MVP Launch:
Timeline: 7 months
Team: Design Lead, 2 Product Managers, 1 Front-End Engineer, and 2 Back-End Engineers
Challenge: Overhaul the live auction site Goldin, previously known as Goldin Auctions, by leading the design of the consumer-facing site and internal admin tool, both reliant on the new proprietary auction platform.
Goals for the Goldin MVP Launch:
Timeline: 7 months
Team: Design Lead, 2 Product Managers, 1 Front-End Engineer, and 2 Back-End Engineers
Challenge: Overhaul the live auction site Goldin, previously known as Goldin Auctions, by leading the design of the consumer-facing site and internal admin tool, both reliant on the new proprietary auction platform.
Goals for the Goldin MVP Launch:
Timeline: 7 months
Team: Design Lead, 2 Product Managers, 1 Front-End Engineer, and 2 Back-End Engineers
Challenge: Overhaul the live auction site Goldin, previously known as Goldin Auctions, by leading the design of the consumer-facing site and internal admin tool, both reliant on the new proprietary auction platform.
Goals for the Goldin MVP Launch:
Timeline: 7 months
Team: Design Lead, 2 Product Managers, 1 Front-End Engineer, and 2 Back-End Engineers
Challenge: Overhaul the live auction site Goldin, previously known as Goldin Auctions, by leading the design of the consumer-facing site and internal admin tool, both reliant on the new proprietary auction platform.
Goals for the Goldin MVP Launch:
Goldin Auctions prior to the Goldin MVP site launch.
Goldin Auctions prior to the Goldin MVP site launch.
Goldin Auctions prior to the Goldin MVP site launch.
Goldin Auctions prior to the Goldin MVP site.
Goldin Auctions prior to the Goldin MVP site launch.
Post Launch Results:
Post Launch Results:
Post Launch Results:
Post Launch Results:
Post Launch Results:
Timeline: 3 Months
Team: Lead Designer, 1 Product Manager, Engineer, and Analyst
Challenge: For buyers and internal Goldin teams, the previous payment process was manual, rigid, and error-prone. Users buying on Goldin had inefficient modes to pay (e.g., no ACH debit), no visibility into their order status, and a confusing invoice flow resulting in incorrect payments or packages being shipped. Internally, Goldin accounting and shipping teams had to manually generate invoices and shipping labels for each customer's purchase.
The Self-Service Checkout feature introduced new functionality for Goldin, enabling users to seamlessly complete the payment process for items in their account while ensuring that shipping details and associated costs are updated in real-time and are accurate. Checkout also enables ACH payments via Stripe.
Goals:
Timeline: 3 Months
Team: Lead Designer, 1 Product Manager, Engineer, and Analyst
Challenge: For buyers and internal Goldin teams, the previous payment process was manual, rigid, and error-prone. Users buying on Goldin had inefficient modes to pay (e.g., no ACH debit), no visibility into their order status, and a confusing invoice flow resulting in incorrect payments or packages being shipped. Internally, Goldin accounting and shipping teams had to manually generate invoices and shipping labels for each customer's purchase.
The Self-Service Checkout feature introduced new functionality for Goldin, enabling users to seamlessly complete the payment process for items in their account while ensuring that shipping details and associated costs are updated in real-time and are accurate. Checkout also enables ACH payments via Stripe.
Goals:
Timeline: 3 Months
Team: Lead Designer, 1 Product Manager, Engineer, and Analyst
Challenge: For buyers and internal Goldin teams, the previous payment process was manual, rigid, and error-prone. Users buying on Goldin had inefficient modes to pay (e.g., no ACH debit), no visibility into their order status, and a confusing invoice flow resulting in incorrect payments or packages being shipped. Internally, Goldin accounting and shipping teams had to manually generate invoices and shipping labels for each customer's purchase.
The Self-Service Checkout feature introduced new functionality for Goldin, enabling users to seamlessly complete the payment process for items in their account while ensuring that shipping details and associated costs are updated in real-time and are accurate. Checkout also enables ACH payments via Stripe.
Goals:
Timeline: 3 Months
Team: Lead Designer, 1 Product Manager, Engineer, and Analyst
Challenge: For buyers and internal Goldin teams, the previous payment process was manual, rigid, and error-prone. Users buying on Goldin had inefficient modes to pay (e.g., no ACH debit), no visibility into their order status, and a confusing invoice flow resulting in incorrect payments or packages being shipped. Internally, Goldin accounting and shipping teams had to manually generate invoices and shipping labels for each customer's purchase.
The Self-Service Checkout feature introduced new functionality for Goldin, enabling users to seamlessly complete the payment process for items in their account while ensuring that shipping details and associated costs are updated in real-time and are accurate. Checkout also enables ACH payments via Stripe.
Goals:
Timeline: 3 Months
Team: Lead Designer, 1 Product Manager, Engineer, and Analyst
Challenge: For buyers and internal Goldin teams, the previous payment process was manual, rigid, and error-prone. Users buying on Goldin had inefficient modes to pay (e.g., no ACH debit), no visibility into their order status, and a confusing invoice flow resulting in incorrect payments or packages being shipped. Internally, Goldin accounting and shipping teams had to manually generate invoices and shipping labels for each customer's purchase.
The Self-Service Checkout feature introduced new functionality for Goldin, enabling users to seamlessly complete the payment process for items in their account while ensuring that shipping details and associated costs are updated in real-time and are accurate. Checkout also enables ACH payments via Stripe.
Goals:
Initial Checkout Results:
Initial Checkout Results:
Initial Checkout Results:
Initial Checkout Results:
Initial Checkout Results:
In the first week that checkout launched, instant payments for items won increased by 40% in part due to the ease of the payment process backed using Stripe.
Challenge: As the company has scaled, I have worked to grow the product design team. I have spearheaded efforts to explore ideas with the design team while working closely with engineering and product managers. Allowing the tech team to get ahead of roadmap items and allowing the design team to have room for exploration and research for goals set and new ideas. One such goal set on the roadmap is the Goldin mobile app.
Challenge: As the company has scaled, I have worked to grow the product design team. I have spearheaded efforts to explore ideas with the design team while working closely with engineering and product managers. Allowing the tech team to get ahead of roadmap items and allowing the design team to have room for exploration and research for goals set and new ideas. One such goal set on the roadmap is the Goldin mobile app.
Challenge: As the company has scaled, I have worked to grow the product design team. I have spearheaded efforts to explore ideas with the design team while working closely with engineering and product managers. Allowing the tech team to get ahead of roadmap items and allowing the design team to have room for exploration and research for goals set and new ideas. One such goal set on the roadmap is the Goldin mobile app.
Challenge: As the company has scaled, I have worked to grow the product design team. I have spearheaded efforts to explore ideas with the design team while working closely with engineering and product managers. Allowing the tech team to get ahead of roadmap items and allowing the design team to have room for exploration and research for goals set and new ideas. One such goal set on the roadmap is the Goldin mobile app.
Challenge: As the company has scaled, I have worked to grow the product design team. I have spearheaded efforts to explore ideas with the design team while working closely with engineering and product managers. Allowing the tech team to get ahead of roadmap items and allowing the design team to have room for exploration and research for goals set and new ideas. One such goal set on the roadmap is the Goldin mobile app.